The secret to a better bottom line | Eric Wellinghoff + Daniel F. Meyer | TEDxSanQuentin 2022

Listen to a company who has built a moral AND business case on why you should be investing in Second Chance employees. Eric is Chief Marketing Officer at Nehemiah Manufacturing Company. Eric joined Nehemiah (August 2015) after 10 years at Procter & Gamble. Nehemiah is a purpose driven company focused on building consumer brands, while also creating jobs and bringing hope back to the inner-city of Cincinnati. Founded in 2009, Nehemiah now employs over 200 FTEs in the inner city of Cincinnati. Their primary focus is to hire individuals who need a second chance due to a past criminal record or having struggled with alcohol or drug addiction. Eric’s career at P&G included directly building brands both in the US and Globally (Crest, Oral B), driving retail partnerships and customer marketing, and developing and training best practices as part of a digital marketing center of excellence. Most recently prior to joining Nehemiah, Eric worked in P&G’s Global eBusiness Team, leading measurement learning plans in partnership with digital publishers such as Google and Facebook. In 2009, Dan co-founded Nehemiah Manufacturing, whose mission is to build brands, create jobs, and change lives through employment and whole life coaching. Nehemiah currently employs 200 people with over 140 employees being second chance citizens -- those that find it extremely hard to find sustainable employment because of having a felony or substance abuse issues. In April of 2016, the Beacon of Hope Business Alliance was formally launched, engaging leaders from business, government, churches and social services. The mission is to expose 2,500 new jobs each year to the Second Chance population by creating awareness, providing a proven process and easy access to an ecosystem of social support – so that everyone who wants to work and change their life can have that chance. Over 80 companies are involved while hiring over 600 2nd Chance citizens. In August, 2019, Nehemiah transitioned the Beacon of Hope Business Alliance to Cincinnati Works to take this Alliance to the next level.